Full-Funnel Dashboards with Advanced Attribution
Built Just for You

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See how Elly works in 2 minutes

↓10%

Reduction in Cost of Acquiring Paying Customers

↑20%

Increase in Ad-driven Revenue

↑30%

Increase in Gross Profit

Elly Analytics is your all-in-one dashboard to track marketing performance and spot growth opportunities

To discover the true source of your best customers, Elly Analytics collects data at every step of their journey, putting together comprehensive customer profiles

Advertising Data

Web & App Analytics Data

Customer Engagement Data

Custom Sources

Elly easily pulls data from any custom CRM, backend, or internal database with minimal need for your IT team’s involvement.

Elly creates comprehensive profiles for each customer, even when they switch between multiple browsers and devices

Elly employs advanced attribution models designed for your business model and marketing mix

Get data-driven insights from custom
dashboards in Power BI

Dashboard

The main dashboard gives you a quick snapshot of your marketing performance. You can customize it to focus on the metrics that matter most to your business, making it easier to keep everything in one place and stay on top of your marketing efforts.

Channels Overview

This section provides an overview of your marketing channels, along with a breakdown of your top 5 and bottom 5 campaigns. You can switch between different performance metrics and attribution models, allowing you to see which channels are delivering results and which may need adjustments.

Paid Social / Creatives

This report gives you a deep dive into how your creatives are performing. You can analyze each creative against the metrics that are most important to you. This helps you identify which creative strategies resonate with your audience, so you can build on what works and adjust what doesn’t.

Customer Profiles

The Customer Profiles report provides insights into your best customers over a selected period. You’ll learn who they are and how they interact with your ads, website, and other touchpoints.

Interaction History

This report shows the entire interaction history for each customer. You’ll see how they’ve engaged with your business, from the first touchpoint to conversion and beyond. This is crucial for understanding the complete customer journey.

Main Report

With the Main Report, you can analyze performance across any time frame, whether daily, weekly, monthly, or yearly. This is essential for spotting trends and patterns, helping you understand how your campaigns evolve over time.

Funnel

The Funnel Report allows you to track data throughout your entire sales funnel, detailed by advertising channels. It helps identify where leads are dropping off and where there are opportunities to improve conversions.

Cohorts

The Cohorts report enables you to analyze the ROI from acquired customers over a chosen period. It breaks down the number of orders and revenue — either as absolute figures or as percentages of the total — by advertising channels or regions.

Our Approach

Provide full-service data handling

We analyze the client’s data flow and journey, organize and clean up messy data, and build accurate dashboards.

Take responsibility for the data-accuracy

We actively investigate and address any issues that may arise, and conduct daily monitoring to identify and resolve any potential problems.

Become part of the internal team

We use messenger chat and weekly meetings to become part of the client’s team and deliver successful projects.

Get Access to a Full Marketing Data Team Without Hiring

We’re not just a platform but a complete team for your data ecosystem. Get the expertise and support you need to succeed

Senior marketing data engineer

Responsible for the data flow design

Makes key architecture decisions

Marketing data analyst

Builds dashboards

Designs attribution models

Connects data sources

Ensures high data integrity

.Net developer

Builds custom connectors

Deduplicates data

Sets up attribution models

Project manager

Coordinates project workflow

Communicates with the client team

Join 70+ clients who already make data-driven decisions

Women’s health products

Elly Analytics brings together data from all our advertising platforms, Google Analytics, and our own backend data. This allows us to view all our data in one place without any manual work. Additionally, the dashboards provide cohort reporting over time, enabling us to track how well customers perform in terms of renewals, which was previously not visible to us.

Before Elly Analytics, our manual process of managing data was time-consuming and lacked the sophistication needed for in-depth analysis.

With Elly Analytics, it’s like having a data analyst on our team at a very reasonable cost. The collaboration has been seamless, facilitated through Slack, email, and weekly meetings, much like how we work with the rest of our team. This has made the integration and ongoing use of Elly Analytics straightforward and efficient.

Emily Todd

Director of Member Growth

An international real estate brokerage

Elly Analytics provides us with highly detailed performance reports for each of our advertising channels, down to the individual ad level. With these insights, we increased our lead volume by four times while reducing our cost per lead by 20%.

Mikhail Bulanov

CEO

A femtech company providing hormone monitoring for fertility

Elly Analytics gave us the clarity we needed on lead performance. Before, we couldn’t track how well leads were converting into paid customers. Now, with Elly, we see both the conversion rates and where those leads came from, helping us optimize our campaigns. And it’s all at a great price.

Jonas Stropus

Senior Marketing and Growth Analyst

Subscription-based prepared meal delivery

Elly simplifies tracking ad performance and visualizes the marketing funnel, offering clear insights on ads and landing pages. This helps our entire marketing team make quick, informed decisions, enhancing our effectiveness.

Collin Siegel

Marketing Director

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Pro Reviews

Elizabeth Long

Fractional CMO

Elly Analytics brings all your data together in one place, making it easier to make better business decisions.
Plus, their team gives great support and helps you get insights from your data.

Aleks Shamis

Co-founder, s16vc

Elly Analytics can integrate with your in-house DWH and BI tools, if needed. This allows you to store, access, and analyze reliable marketing data using your existing infrastructure.